About

​In 2020, I started a watch blog about my watch journey - logging my thoughts on watches, my collection and the logic and emotion involved. The more involved I got, the more I loved it, and the more I loved to hate it. I am an addict, I try to create projects in the space to support my addiction which I justify as creative outlets but are just excuses to keep buying watches...

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So, back then I thought, I like to write, and I like watches, so why not write about watches? It's expanded to, I like to design and create, so why not have a bit of fun with our watch vernacular with horolo-centric word marks and design, and bits and bobs for watch fans! 

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If this is a second project it means I remain addicted, in the words of 80s old school groovers 'One Way', don't fight the feeling...

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